Hotel Okura to Bring Luxury Resort Touches to Shanghai
Main Photo: The new Shanghai Okura Sheshan – imagined
Date: August 2021
Name: The Hotel Okura Shanghai Sheshan – opening 2024
Location: Sheshan, a resort area about 30 km from central Shanghai
Number of Keys: 280
Seller: TBA
Buyer: Japanese group Hotel Okura has signed to open a luxury resort in Shanghai, China, seeking to tap into growing Chinese interest in high-end accommodations.
The Hotel Okura Shanghai Sheshan will be built by a local developer, Shanghai Urban Construction Construction Industry Group, with Hotel Okura to oversee its operation.
Sheshan is located about 30 km southwest of downtown Shanghai and has unique natural resources such as Sheshan National Forest Park. The newly built hotel, with only two floors above ground, covers a vast area, with a total land area of about 40,000 square meters. The hotel building is integrated with the surrounding natural landscapes such as green mountains and green waters. The hotel will have about 280 guest rooms, the standard area of which is about 50 square meters.
In addition to all-day dining restaurants, Japanese restaurants, Chinese restaurants, lobby bars and other catering facilities, the hotel also has banquet halls, multi-functional meeting rooms, fitness centres, spas and indoor swimming pools to meet the various needs of guests.
The natural environment surrounding the hotel not only allows guests to stay away from the hustle and bustle of the city and enjoy the beauty of the seasons; Songjiang, where Sheshan is located, is also the birthplace of Shanghai’s history and culture. Many historical buildings are located in it. The West Peak of Sheshan has a national-level Roman Catholic Church— Our Lady of Sheshan Church, Shanghai Astronomical Museum and Sheshan Dinosaur Park.
The resort also has theme parks such as Sheshan International Golf Club, Tianma Country Golf Club, Shanghai Happy Valley, and Shanghai Maya Water Park. The area is a well-known “Sheshan National Tourist Resort” nationwide. It is the closest tourist resort to downtown Shanghai. It is a 30-minute drive from the city centre and attracts many tourists from Shanghai and surrounding areas. .
The Japanese hotelier’s overseas expansion so far has focused on cities with a large Japanese corporate presence, such as Beijing and Bangkok. But business travel may never fully recover to pre-pandemic levels, and this has led the company to focus on sites that can draw on local demand to ensure a certain level of occupancy while also providing an opportunity to burnish its image as an international brand.
The group operates 25 sites outside Japan under such brands as Okura and Nikko. It plans to expand to 39 overseas locations by 2024, including three in China to bring it’s total in the country to 13.
THPT Comment: Makes sense – leisure is the market that will recover quickest – international corporate travel will only recover once planes resume flying patterns of old, that won’t happen until the world’s governments get their act together in terms of Vaccination Plans.
First Seen: Nikkei Asia
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