First Radisson Individuals in South-East Europe

Main Photo: The new Radisson Hotel Imperial Plovdiv

Date: April 2021

Location: Plovdiv, Bulgaria

Name: Hotel Imperial Plovdiv, a member of Radisson Individuals

No. of Keys: 194

Seller: The hotel was the Hotel Imperial, opened in 2011. It was and is still owned by a local company, Kvalifikatsia Consult EOOD.

Buyer: Located in Bulgaria’s cosmopolitan second city and highlighted as European Capital of Culture 2019, Radisson Hotel Group has announced the opening of Hotel Imperial Plovdiv, a member of Radisson Individuals. The newest addition to the dynamic portfolio of the Radisson Individuals brand, which initially launched in Europe in Q4 2020, also marks the group’s return to the Bulgarian market.

Hotel Imperial Plovdiv, a member of Radisson Individuals offers 194 spacious guest rooms and suites with spectacular views overlooking the city centre, the Plovdiv’s Hills or the Hotel’s private garden.

The local financial partner is Unicredit Bulbank AD.

The hotel provides four Tesla charging stations in the car-park, access to a fitness and wellness centre, including steam bath, traditional Finnish sauna, aroma sauna and jacuzzi. The hotel boasts six conference rooms with more than 850 m2 of meeting space, equipped with the latest audio-visual and communication technologies. The ballroom is on the top floor.

There is an all-day dining restaurant Forty Two. With over 350 whiskies, including rare malts & limited editions, the Whisky Library Bar offers the largest selection of malts in any Bulgarian hotel. Located on the highest floor, guests can enjoy excellent drinks with an amazing view over the rooftops of Plovdiv and the magnificent Rhodope Mountains.

As the cultural capital of Bulgaria, the ancient city of Plovdiv hosts a huge variety of cultural events such as the International Fair Plovdiv, a key forum and one of the most established in Europe. There are many preserved Roman ruins such as the ancient Roman Odeon and Aquaduct.

Within walking distance of the hotel is The Old Town and Roman Theatre of Philippopolis, an architectural reserve located on three of Plovdiv’s hills. The theatre is still in use today for operas and concerts and can host more than 7,000 spectators with views of the Rhodope mountains.

Yilmaz Yildirimlar, Area Senior Vice President, Central & Eastern Europe, Russia and Turkey at Radisson Hotel Group, says: “We are very proud to celebrate our comeback in Bulgaria. We created Radisson Individuals in response to the evolving demands of the new market realities for both hotel owners and guests, and it’s the perfect addition to our exceptional umbrella of brands to expand our footprint in the South-East Europe market quickly.

The hotel is located close to the Kapana district, one of Plovdiv’s most remarkable areas. Kapana fascinates visitors with its labyrinth of medieval streets and traditional restaurant options. The creative heart of the city is an attractive place for artists, curators, architects, writers, and musicians from all over the world.

Plovdiv Airport is 12 km from the hotel. Georgi Totev, General Manager of Hotel Imperial Plovdiv, a member of Radisson Individuals, comments: “We are honored to join the Radisson Hotel Group family and play a key role as the first Radisson Individuals branded hotel in Bulgaria. We look forward to providing exceptional hospitality and creating memorable moments for our guests as they visit our historical and cultured city”.

With the health and safety of guests and team members as its top priority, Hotel Imperial Plovdiv, a member of Radisson Individuals is implementing the Radisson Hotels Safety Protocol program. The in-depth cleanliness and disinfection protocols were developed in partnership with SGS, the world’s leading inspection, verification, testing and certification company, and are designed to ensure guest safety and peace of mind from check-in to check-out.

THPT Comment: Busy week for Radisson’s new brand…Individuals, with the opening of their first hotel in The Baltics, just last week.

First Seen: Radisson press release

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